.CO Reaches The One Million Mark

This week the .CO registry announced that it passed the one million registration mark , less than one year from its global launch in July 2010. The one millionth domain name was officially registered at GoDaddy.com, the largest retailer of .CO domain names globally.

While .CO extension has it flaws I predict it will increase redundancy amongst the bigger internet competitors but at the same time add a competitive edge. Strategically the .CO will help target a new group of internet research adding reasonable appeal to .CO extension well into the 21st century.

According to .CO Internet S.A.S. (www.Opportunity.CO), the official registry operator for the .CO domain, customer penetration is currently greatest in North America (which accounts for approximately 50% of .CO domain registrations), and throughout Europe, (which accounts for approximately 25% of registrations).